MAD HATTER COFFEE CO. · INDEPENDENT ROASTERS ACROSS AMERICA
Tennessee / City field notes

Chattanooga,
one cup at a time.

Looking for locally roasted beans in Chattanooga? Start with the difference between a café, a roasting business, and an online shop. This shortlist gives you a few useful ways into the city’s coffee scene.

Choose the kind of stop.

01 / Roaster + café

Mad Priest Coffee Roasters

1200 McCallie Avenue, Chattanooga, TN 37404

Mad Priest roasts coffee in Chattanooga and welcomes café visitors at its McCallie Avenue shop. Its online shop offers blends, single origins and decaf, with subscriptions available for home brewing.

Before you go: Use the official visit page for current hours and directions. Older listings may point to previous locations.

Visiting details ↗ · Official shop ↗

02 / Roaster + coffee stop

Velo Coffee Roasters

509 East Main Street, Chattanooga, TN 37408

Velo’s official shop links its East Main Street address and offers both ongoing blends and rotating coffees. Boneshaker Espresso and its Colombian decaf give you two different entry points into the range.

Before you go: Coffee is packaged whole bean by default. Velo asks customers who need ground coffee to specify their brewing method in checkout notes.

Visiting details ↗ · Official shop ↗

03 / Roaster + cafés

Goodman Coffee Roasters

Warehouse Row: 1110 Market Street; St. Elmo: 3913 St. Elmo Avenue, Suite B

Goodman roasts in Chattanooga and lists cafés at Warehouse Row and St. Elmo. The St. Elmo location is connected to the roasting facility; the coffee selection changes through the year.

Before you go: Check the official location page before leaving and the shop for the current coffee selection. A listing here is not a guarantee of a particular bag on the café shelf.

Visiting details ↗ · Official shop ↗

04 / Roasting studio + café

Chattanooga Coffee Company / Chattz

2627 Broad Street, Chattanooga, TN 37408

Chattanooga Coffee Company identifies itself as the wholesale roasting business, with Chattz as its café. Its location page lists the Broad Street roasting studio and café.

Before you go: The website offers café pickup ordering and invites customers to contact the company about bags. Confirm how to order before assuming it has a national shipping checkout.

Visiting details ↗ · Official shop ↗

05 / Regional roaster + online shop

New Wave Coffee

Chattanooga region; use the official site for buying or visiting inquiries

New Wave describes its start with the people behind (Be)Caffeinated and roaster Luke Pigott. Its online shop offers coffees including a Colombian sugarcane decaf and Guatemalan and Rwandan selections.

Before you go: Treat this as an online buying option. A public walk in café at the roastery has not been verified for this guide.

Visiting details ↗ · Official shop ↗

A sensible first visit

Choose Mad Priest on McCallie Avenue, Velo on East Main Street or Chattz on Broad Street for a café stop. Goodman gives you a choice of Warehouse Row or St. Elmo. If you are shopping from elsewhere, follow the official online shop links instead of planning around café inventory.

A bag to explore at home

These picks follow the roasters’ descriptions. They aren’t our tasting verdicts. Choose your size and check stock before ordering.

Velo / Chattanooga

Boneshaker Espresso

Roaster’s tasting notes
Milk chocolate, raisin, praline, sweet and creamy

An espresso focused blend for readers drawn to chocolate and dried fruit descriptions.

$19.00 USD · 10 oz

Price checked October 20. Other sizes, shipping and taxes may change the total. Check current availability on the product page.

See coffee at Velo ↗
Velo / Chattanooga

E.A. Decaf Colombia, Huila

Roaster’s tasting notes
Herbal, blood orange, graham cracker

A decaf choice with citrus and biscuit descriptors. Decaf does not mean completely caffeine free.

$19.00 USD · 10 oz

Price checked October 20. Other sizes, shipping and taxes may change the total. Check current availability on the product page.

See coffee at Velo ↗

Choose by flavor, brew method and budget ↗

How we built this guide

Researched October 20, 2026 from official business pages. This is a selected starting point, not a complete city directory or a personal tasting review. Check current opening arrangements, prices, stock and shipping with each business. No paid placement or affiliate commission applies to these links.

We distinguish cafés from roasting and education facilities, and link to official information rather than copying opening hours that may quickly change. Tell us about a correction at hello@madhattercoffeeco.com ↗.

Official sources

More city guides ↗ · Browse the coffee shortlist ↗

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